Lender review · Development finance
Maslow Capital
- Reviewed May 2026
- Editor Oliver Mackman
- Methodology Public
London-based development finance specialist with a strong track record on residential, PBSA, BTR and mixed-use schemes across the UK and Europe. Sits firmly at the institutional end of the market: large tickets, long lead times, but real depth on complex schemes. Not an SME bridger. Note: multiple Maslow Capital group entities on Companies House; verify the operating entity at publish time before citing a CN.
Director, BestBusinessLoans
Oliver leads BestBusinessLoans's editorial reviews and methodology. With a background in UK commercial finance, he oversees lender research, rate verification and review independence.
Last reviewed: 8 May 2026
At a glance
- Product
- Development finance
- Ticket size
- £10m to £150m
- Typical rate
- Bespoke
- Decision time
- 4 to 8 weeks
- Soft search at quote
- No
- Limited companies only
- Yes
- FCA regulated
- No
- Founded
- 2009
Scores against our methodology
- Rate transparency3/5
- Eligibility clarity3/5
- Decision speed2/5
- Decline handling4/5
How Maslow Capital works
Maslow Capital operates as a development finance provider in the UK SMB market. London-based development finance specialist with a strong track record on residential, PBSA, BTR and mixed-use schemes across the UK and Europe. Sits firmly at the institutional end of the market: large tickets, long lead times, but real depth on complex schemes. Not an SME bridger. Note: multiple Maslow Capital group entities on Companies House; verify the operating entity at publish time before citing a CN.
The product mechanic is straightforward in shape but the underwriting is sector-specific. Tickets sit in the £10m to £150m band, decisions land within 4 to 8 weeks, and the published rate range is Bespoke. A hard search may apply at quote stage; ask before you submit if credit-file footprint matters to you. Like most UK lenders to limited companies, the standard SMB lending sits outside the FCA perimeter.
Where Maslow Capital fits best: £20m+ residential and mixed-use schemes, pbsa and btr developers, institutional sponsors. Where it does not fit: sub-£10m tickets, speed-prioritised cases, pure bridging.
Pricing examples
Worked examples using Maslow Capital's published rate range (Bespoke). This lender prices by factor rate or bespoke quote, so we show the structure, not a worked APR.
| Ticket | Term | Estimated total cost | Approx monthly |
|---|---|---|---|
| £25,000 | 24 months | See lender quote | See lender quote |
| £50,000 | 36 months | See lender quote | See lender quote |
| £100,000 | 48 months | See lender quote | See lender quote |
Indicative only. Confirm on a Maslow Capital quote.
Eligibility
- Trading time: typically 12 to 24 months minimum for the cleanest pricing.
- Turnover floor: not always published. As a working figure, expect a £100k+ turnover requirement for term loans of £50k+. Smaller tickets and MCA structures have lower floors.
- Sector exclusions: Sub-£10m tickets; Speed-prioritised cases; Pure bridging.
- Credit profile: Clean credit preferred; older satisfied items often acceptable.
- Company structure: Limited companies only.
- Best fit: £20m+ residential and mixed-use schemes; PBSA and BTR developers; Institutional sponsors.
Pros
- + Genuine institutional development finance, including stretched senior.
- + Residential, PBSA, BTR, hotels and mixed-use all covered.
- + Cross-border experience across UK and EU markets.
- + In-house technical and credit teams.
Cons
- − Minimum ticket effectively rules out smaller developers.
- − Diligence and approval timelines run weeks not days.
- − Pricing bespoke and case-by-case.
Best for
- · £20m+ residential and mixed-use schemes
- · PBSA and BTR developers
- · Institutional sponsors
Weak at
- · Sub-£10m tickets
- · Speed-prioritised cases
- · Pure bridging
When to use Maslow Capital
Use Maslow Capital when
Your application matches the best-fit profile: £20m+ residential and mixed-use schemes, pbsa and btr developers, institutional sponsors. The published ticket range (£10m to £150m) covers your ask, the decision speed (4 to 8 weeks) fits your cash-gap timeline, and the rate range (Bespoke) is acceptable to you given your credit profile.
Do not use Maslow Capital when
Your profile sits in the weak-at list: sub-£10m tickets, speed-prioritised cases, pure bridging. Maslow Capital will likely decline, and the decline itself can sit on broker records for 90 days. If you have any of these flags, route directly to a specialist (post-decline lender, MCA against card flow, asset-backed alternative) rather than using Maslow Capital as a screen.
FAQs
What is the minimum trading time for Maslow Capital?
Maslow Capital typically asks for 12 to 24 months of trading. Newer businesses can sometimes qualify against alternative underwriting (card flow for MCA, asset security for asset finance), but the cleanest pricing tends to require two full sets of accounts.
Does Maslow Capital require a personal guarantee?
Most UK SMB lenders require a personal guarantee from at least one director. Maslow Capital is no exception in the standard case. The few exceptions: asset-backed lending where the asset itself stands as security, and a small number of MCA structures where card flow is the underwriting basis. For development finance specifically, expect a PG to be requested.
How fast does Maslow Capital fund?
Maslow Capital quotes 4 to 8 weeks for an underwriting decision. Funding to bank account typically follows within one to three working days of acceptance, subject to KYC, signed documents, and (where applicable) registration of any debenture or charge.
What rate should I expect from Maslow Capital?
Maslow Capital's published range is Bespoke. The headline number is rarely the offered number. Rate transparency on this lender scores 3/5 in our methodology. Expect the cleaner end of the band only if you have 2+ years of trading, clean credit, and turnover comfortably above the lender's stated floor.
What happens if Maslow Capital declines me?
If Maslow Capital declines, you have three realistic next steps. First, ask for the decline reason in writing, most reputable UK lenders will tell you. Second, route the application to a specialist post-decline lender (Bizcap, JPM Capital, Bolton Finance) where credit issues are the constraint, or to an asset-backed alternative where security is available. Third, use a broker panel to fan the application across the lenders most likely to accept your specific decline reason. Maslow Capital scores 4/5 on decline handling in our methodology.
Where to apply
Apply directly via www.maslowcapital.com, or use our free quote form to be matched across the UK broker panel most likely to approve your specific profile, not just Maslow Capital.
Specialty alternatives
See all lender reviews for alternatives.
Reviewed by Oliver Mackman, Director. Last reviewed: 8 May 2026. Lender website: www.maslowcapital.com.